betTOM Named Official Betting Partner Of Stockport County
The agreement is betTOM’s third football partnership in recent weeks and will give the bookmaker visibility across Edgeley Park and the club’s digital channels.
UK online bookmaker betTOM has agreed a partnership with Stockport County to become the League One club’s official betting partner for the 2026/27 season.
The agreement will give betTOM a prominent presence at Edgeley Park, with its branding appearing across static signage, stadium screens and LED advertising boards during Stockport County matchdays.
betTOM Expands Football Sponsorship Portfolio
The partnership will extend beyond matchday branding, with betTOM also receiving exposure across Stockport County’s digital and social media channels. The two organisations will additionally produce exclusive content featuring members of the club’s playing and coaching staff.
betTOM CEO Paul Colley said:
“We’re delighted to partner with Stockport County, a club with a proud history, a passionate fanbase and real ambition for the future.
“After a promising first year in operation, we have been looking for the right opportunities to introduce betTOM to more football supporters, and Stockport County is an excellent fit. Edgeley Park has a fantastic atmosphere, and we’re looking forward to supporting the club throughout the season while building a meaningful connection with its fans.”
Stockport County Commercial Sales Director Ryan Green added:
“We’re pleased to welcome BetTOM to Stockport County as our official betting partner. This is an exciting partnership with an ambitious brand, and it will provide BetTOM with strong visibility at Edgeley Park and across our digital channels throughout the season.
“We look forward to working closely with the team at BetTOM and developing a successful relationship over the coming year.”
Third Football Deal In Recent Weeks
betTOM has operated in the UK since May 2025 and has recently increased its investment in football sponsorship as it looks to build awareness among British sports betting customers.
The Stockport County agreement is its third football partnership announced within a matter of weeks. The bookmaker has also become the official betting partner of Championship club Burnley and agreed a partnership with League One side Peterborough United for the 2026/27 season.
The three agreements give betTOM a growing presence across the English Football League, combining stadium branding with digital exposure and club-specific content.
