Flutter Entertainment Launches Tech4Good Awards
The newly launched initiative will award £60,000 in funding to organisations worldwide that are leveraging technological innovation to promote healthier, more active lifestyles.
Flutter Entertainment has announced the launch of the Tech4Good Awards, a global joint venture with Alpha Hub and Beyond Sport, designed to recognise and support organisations using technology to improve health and wellbeing through sport and physical activity.
The newly launched initiative will award £60,000 in funding to organisations worldwide that are leveraging technological innovation to promote healthier, more active lifestyles. In addition to financial backing, successful applicants – including startups, social enterprises, and non-profit organisations – will receive access to a bespoke innovation support programme, offering expert guidance and resources to help scale their solutions and maximise social impact.
By partnering with Alpha Hub and Beyond Sport, Flutter aims to spotlight the power of collaboration between the technology and sports sectors in tackling some of the world’s most pressing health challenges.
Kerry McNally, Head of Communications & Engagement at Flutter Entertainment, commented:
“The Flutter Tech4Good Awards reflect our commitment to using technology as a force for good, in line with the ambitions of our Positive Impact Plan. By backing innovative, tech-driven solutions, we aim to inspire healthier, more active communities and address the growing challenges of physical inactivity. Leveraging the Flutter Edge, we’re proud to support organisations that are using technology to deliver meaningful, long-term impact on health and wellbeing.”
The Tech4Good Awards form part of Flutter’s wider sustainability and community engagement strategy, which seeks to empower innovation and drive positive social change through technology.
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