iGame Media Launches OneData
OneData connects sportsbooks to specialist odds and sports data suppliers through a single integration, eliminating the significant roadmap pressure, time tax and ongoing development resource and maintenance costs that stifle innovation, forever.
iGame Media, the sports betting industry pioneer behind the only fully agnostic video streaming platform today announced the launch of OneData. An odds and sports data gateway that gives sportsbooks, platforms and prediction markets access to a wide range of specialist odds and sports data providers consolidated into a single integration and simple commercial access model.
OneData fixes one of the biggest industry pain points - feed integration costs and ongoing maintenance pressure, while unlocking niche sports, emerging odds models and innovative products that have been underused, or blocked entirely from roadmaps.
OneData’s provider ecosystem span 30+ sports, 1,000,000+ events per year, and four betting formats: fixed odds, expectancies, bet builder and live event data, delivered in under 100 milliseconds. Customers have full choice over which odds and data suppliers they consume inside OneData, and partners can request integrations of suppliers.
iGame Media’s technical team implement supplier feed updates with zero interruption and time spent by the operator. This popular feature exists within iGame Media's live streaming platform, eliminating individual integrations and ongoing maintenance of 20+ live streaming suppliers, saving development teams hundreds of hours every single year.
A significant technical feature that underpins OneData is OneMap, iGame’s unified ID engine that maps every provider's team, leagues, markets and events to their providers event creation IDs. This streamlines operator's technical workflows regardless of their current or future event creation providers, making new sports, content and innovative products easier and faster to take from idea to production ready.
Mike Cobain, Founder and CEO of iGame Media, said:
"iGame Media has spent over 10 years as the Swiss army knife of video to this industry, with 150+ direct integrations with the world's leading operators. We look at problems and build solutions, and we are the only company globally that is truly provider agnostic in this space. OneData is the next organic step in that evolution. A single integration providing access to an ecosystem of laser focused odds and data providers."
Specialist odds and data providers available through OneData at launch include: 10Star, Abelson Sports, ALT Sports Data, Betinvest, Huddle, Oval Insights, Sail GP, Sporting Solutions, Sporting Risk, SWA, Twenty First Group, with more suppliers and sports announced soon.
iGame Media will demo OneData at booth C101, Hall 3 at SBC Summit, more information can also be found at igamemedia.com.
