Ladbrokes Signs Group 1-Winning Jockey Sean Levey as New Racing Ambassador

Ladbrokes has confirmed the signing of multiple Group 1-winning jockey Sean Levey as its latest racing ambassador, just in time for the start of the flat racing season.

As part of the new partnership, Levey will offer Ladbrokes customers exclusive insights into his rides at major race meetings throughout the year. His analysis will be shared through a mix of written and video blogs, giving fans closer access to his thoughts and strategies.

In addition to race previews, Levey will also provide feature content, sharing his experiences as a professional flat jockey across Ladbrokes' social media platforms.

The agreement also includes branding opportunities, with Levey set to wear the Ladbrokes logo on various promotional materials, including his racing breeches.

Notably, Levey joins jump trainer Dan Skelton among Ladbrokes’ growing roster of racing ambassadors.

Commenting on the announcement, Ladbrokes Head of PR Alex Apati said:

“Sean is an amazing jockey and we can’t wait to see what the flat season has in store for him. We look forward to him giving racing fans the inside track on his rides and his life as a jockey throughout the season.”

Levey shared his excitement about the partnership, adding:

“I’m really thrilled to be working with Ladbrokes in what promises to be another exciting season for me. I have some top-class racehorses to ride this term, so hopefully Ladbrokes customers will be able to cheer me on to some big race success this year.”

This latest signing follows Ladbrokes' February 2025 ambassador deal with former England cricket star Darren Gough, who now provides insights for the brand across a range of sports, including cricket, football, and golf.