Betsson and Playtech Strengthen Relationship

iGaming content supplier, Playtech, has announced that it has signed a four-year partnership agreement with popular sportsbook and casino brand, Betsson.

The agreement will see Playtech provide its award-winning live casino content across the Betsson network, including flagship names such as Betsafe, NordicBet and EuropeBet.

Shimon Akad, COO at Playtech, said: 

“Betsson Group is a highly respected operator within the online gambling industry, and we are very proud to be working with them.

“Betsson Group already offers an excellent player experience to its significant international audiences and we are confident Playtech products and innovations will only serve to enhance this experience further."

Ciara Nic Liam, CD at Gaming Betsson Group, said: 

“The continued popularity of live casino shows no signs of slowing down, which is why giving our players access to Playtech’s wide breadth of live casino games is a really exciting proposition.”

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