David Ginola Announced as PokerStars Sports Ambassador

PokerStars Sports has signed former Premier League star, David Ginola, placing the sportsman as the face of a French marketing campaign for the brand.

This marks the first ambassador signing to the PokerStars Sports brand.

The new campaign, La Grosse Cote (“The Big Odds,” in English), encourages sports fans in France to take advantage of boosted odds on football matches. 

David, the 1999 PFA Player of the Year, said: 

“Becoming a PokerStars ambassador is a huge honour. I am very happy to take on this exhilarating role and to be able to share an exciting common adventure with the PokerStars community. It’s going to be great to announce La Grosse Cote. Boosting match odds is a great way to ignite the game of sports betting.

Tom Warren, Marketing Director at PokerStars, said.

“David’s charisma and charm made him the perfect choice when looking for an ambassador to command this role and bring passion and flair to our plans in France"

“La Grosse Cote is appointment viewing. It’s all about stand-out offers on the matches our community are most interested in, and we can’t think of anyone better to bring these offers to life. We look forward to working closely with him on more ways to truly engage our community,” Warren added.