Spribe’s Aviator Appoints UFC Featherweight Diego Lopes as Latest Brand Ambassador
Under the agreement, Lopes will work closely with Spribe on a range of marketing campaigns and activations
Spribe’s flagship crash game Aviator has announced Brazilian UFC featherweight Diego Lopes as its newest brand ambassador, with the fighter set to front a series of promotional initiatives over the coming year.
Under the agreement, Lopes will work closely with Spribe on a range of marketing campaigns and activations. The announcement follows his milestone victory over fellow featherweight Jean Silver at UFC Fight Night 259 and sees him join a growing roster of UFC stars aligned with Aviator.
Since first entering into partnership with the UFC in 2023, Spribe has steadily expanded its ambassador programme for Aviator. Previous appointments include Alex Pereira and Merab “The Machine” Dvalishvili in early 2024, followed by Arman Tsarukyan earlier this month. Beyond MMA, Aviator also became the official crash game partner of AC Milan in Q4 last year, underlining the brand’s wider sporting ambitions.
Spribe’s latest collaboration is viewed as a strategic step in strengthening its footprint in the Brazilian market.
Speaking on the partnership, Diego Lopes said:
“Aviator is one of the most thrilling games I have ever experienced, and that’s why I am proud to become an Aviator ambassador. Strap in, hold tight and watch as the plane and the win multiplier climb higher. But just like a knockout punch, timing is everything – you need to pick the right moment to cash out and lock in the biggest wins. Keep your eyes peeled, as we have some great campaigns in the works.”
Giorgi Tsutskiridze, CCO at Aviator, added:
“Diego is one of the biggest names in the UFC right now and has quickly risen through the ranks to be a title contender. To be able to partner with such a high-profile fighter is a major advantage for us as we continue to drive awareness of Aviator among players in Brazil and beyond.
“Diego’s fans will be captivated by the experience that Aviator provides – it’s fast paced, action packed and social making it just as thrilling as watching Lopes go head-to-head.”
