BettingMonday 9 November 2026 · 10:36 GMT · 2 min read

N1 Partners Recaps SiGMA World 2026 With Gianluigi Buffon Appearance And Artist Collaborations

N1 Partners welcomed football legend Gianluigi Buffon to its Rome booth, unveiled new merchandise collaborations and reported more than 500 meetings during SiGMA World 2026.

RHRoxy HardingEditorial Assistant
N1 Partners Recaps SiGMA World 2026 With Gianluigi Buffon Appearance And Artist Collaborations

One of the highlights of SiGMA World 2026 in Rome was the opportunity for visitors to meet Gianluigi Buffon, the 2006 FIFA World Cup winner, at the N1 Partners booth.

During the event, the N1 Partners team also presented the latest chapter of its N1 Duality – Energy Release concept, alongside merchandise collections created in collaboration with artist Koketit and designer Yoomoota.


N1 Partners Welcomes Gianluigi Buffon

On the first day of the event, Buffon joined N1 Partners as a special guest at its booth. The former Italy international, who helped his country win the 2006 FIFA World Cup, is widely regarded as one of football's leading goalkeepers.

During his career, he played for Juventus, Parma and Paris Saint-Germain.

Conference attendees had the opportunity to meet Buffon, talk with him, take photographs and receive autographs. His appearance attracted significant interest, with a queue of visitors forming at the booth.

The programme also included a giveaway featuring a football and a jersey signed by Buffon. Both prizes went to one winner, whom the former goalkeeper congratulated in person.

Buffon said:

“I was delighted to join N1 Partners at SiGMA Rome. The warm welcome and enthusiasm from the team and everyone who came to meet me meant a lot. I really value these genuine connections. It was a fantastic experience. The giveaway was particularly memorable: I signed a football and my jersey, and then had the opportunity to meet the winner. Moments like these help build lasting relationships.”

SiGMA World 2026 was Buffon's first iGaming conference, while his collaboration with N1 Partners marked his first project with a brand in the industry.

N1 Partners Collaborates With Artist Koketit

For the Energy Release chapter, N1 Partners worked with artist Koketit (Shira Barzilai), whose previous collaborations include Cartier, Porsche, Zara and Roberto Cavalli.

Barzilai's creative work draws on Italian culture and art, with inspiration including the aesthetic of Amedeo Modigliani. Her portfolio also features projects for Milan Fashion Week, connecting with the Italian setting of the latest N1 Duality chapter.

The artist created an original illustration for N1 Partners, which became the basis for a capsule merchandise collection.

Barzilai said:

“Duality has always been at the heart of my artistic language – the idea that two seemingly opposite perspectives can coexist and become something whole. For N1 Partners, I brought this concept to life through intertwined faces and flowing lines, where individuality and connection exist within the same composition.”

Yoomoota Collaboration Adds Third Collectible

N1 Partners also unveiled the third collectible in its collaboration with Yoomoota, the art project of designer Taras Zheltishev (Taras Yoom).

For N1 Duality: Energy Release, the designer introduced a new character, adding a cat-inspired toy to the collection.

The collaboration began in London and continued in Lisbon and Rome, with the collectible designs reflecting the cities that hosted the conferences in 2026.

Zheltishev's work has been exhibited at PAD London and Art Miami, while selected pieces are part of the permanent collection at the Red Dot Design Museum.


N1 Partners Reports SiGMA World 2026 Activity

Across the three-day conference, N1 Partners reported that its team:

  • Hosted football legend Gianluigi Buffon.

  • Presented two art collaborations with Koketit and Yoomoota.

  • Held more than 500 meetings with existing and prospective partners.

  • Organised 14 media shoots.

  • Distributed more than 1,200 merchandise items and branded gifts.

The company also highlighted its portfolio of more than 14 iGaming brands and partnership models including CPA, revenue share, hybrid and spend-based arrangements.

Further information about N1 Partners is available through its official website.

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