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iGaming.News
TechTuesday, 18 February 2025 · 10:47am GMT · 2 min read

Betby Enhances Bet Builder with Expanded Market Options

The company confirmed that Bet Builder now covers 100 per cent of football matches, incorporating a broader range of statistical markets

AWAbigail WelchEditorial Team
Betby Enhances Bet Builder with Expanded Market Options

Sports betting supplier Betby has introduced a major update to its Bet Builder tool, allowing bettors to combine more markets within a single bet.

Enhanced Coverage and New Betting Options

The company confirmed that Bet Builder now covers 100 per cent of football matches, incorporating a broader range of statistical markets that extend “beyond traditional outcomes.”

Bettors can now combine wagers on:

  1. Corners, throw-ins, goal kicks
  2. Video assistant referee (VAR) decisions
  3. Expected goals (xG)

Additionally, player-specific markets—such as striker goals and midfielder assists—can now be combined within a single bet.

The enhanced Bet Builder is available across nine sports, including four esports disciplines.

A More Engaging Betting Experience

Kirill Nekrasov, Head of Sportsbook Product at Betby, highlighted the significance of these updates:

“Our latest Bet Builder update redefines the way players engage with sports betting. The ability to combine advanced performance metrics and mix selections across different matches and sports provides an unprecedented level of entertainment, flexibility and creativity.”

He also emphasised the commercial benefits for operators:

“This enhancement not only strengthens the player experience but also opens new revenue opportunities for operators by attracting a wider, more engaged audience.”

Showcasing at SBC Summit Rio

Betby will present its upgraded Bet Builder at the SBC Summit Rio, taking place between 25-27 February.

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