Oddin.gg Breaks New Ground with Esports Betting Markets for Deadlock
Despite being in a closed beta phase, where access is limited to friend invites through playtesters, Deadlock has already attracted over 100,000 players
Oddin.gg continues to push the envelope in esports betting by becoming the first provider to offer betting markets for Deadlock—an upcoming game still in its early development stage. Despite being in a closed beta phase, where access is limited to friend invites through playtesters, Deadlock has already attracted over 100,000 players. In response, Oddin.gg swiftly prepared its models and teams to offer this exciting new betting opportunity, launching alongside a streamers’ tournament.
This tournament marks the first step in creating a competitive ecosystem for Deadlock, with more tournaments planned to boost player engagement. By enabling bets on popular streamers, Oddin.gg is providing its partners with a fresh way to attract and retain bettors, while expanding their esports offerings with innovative, emerging titles.
Tournament and Betting Details
The streamers’ tournament took place in September 2024, featuring a best-of-3 format. Oddin.gg’s betting product included both Pre-match and Limited Live betting, offering 7 core markets:
- Match Winner ID
- Match Handicap (Home/Away) & Number of Maps
- Match Score BO#
- Map Winner Two-Way
- Home/Away Team to Win at Least 1 Map
- Match Winner Double Chance
Deadlock has now been seamlessly integrated into Oddin.gg’s existing esports portfolio, with matches available via the same feed as other sports, ensuring ease of access for existing clients. Clients can explore these markets through Oddin.gg’s Odds Feed API or its corresponding Odds Feed SDK interface. In addition, Oddin.gg’s renowned Risk Management services are available, ensuring that all betting activities maintain the highest levels of integrity and acceptable risk, even in the unique setup of this tournament.
By integrating Deadlock into its portfolio, Oddin.gg further solidifies its position as a pioneer in esports betting, offering partners new avenues to captivate esports bettors with cutting-edge content.
