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Playtech Enter Michigan Market

The brand has secured a long-term lease for its first Live Casino studio in the US, providing one of the largest live entertainment studios in Michigan.

Playtech Enter Michigan Market
Playtech Enter Michigan Market

iGaming Content creator, Playtech, has announced details of its entrance into the Michigan gambling market.

The brand has secured a long-term lease for its first Live Casino studio in the US, providing one of the largest live entertainment studios in Michigan.

According to the game developer, its new studio will feature the brand’s best in class technology and video capabilities from its flagship Riga studio. The scale of Playtech’s offering means it can offer integrated live content across retail and online channels and across product verticals, delivering live iGaming entertainment never seen before in the US market. The studio will deliver bespoke areas for operator dedicated tables and networked tables, with room to grow and expand to support Playtech’s US expansion.

“The new studio in Michigan is the first step in our US Live expansion as we look to deliver Live studios in all regulated states,” said Shimon Akad, Chief Operating Officer at Playtech.

“Our Michigan studio is being designed to be one of the more sophisticated studios tailored to the US market featuring innovation and entertainment at its best. The scale of our technology and breadth of our product will allow Playtech to take the live iGaming experience in the US to the next level.

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