Bojoko Goes Live with New Jersey Affiliate Site

Affiliate marketing brand, Bojoko, has gone live in New Jersey after securing a licence from the US state’s Division of Gaming Enforcement (DGE). 

The site will operate as an online catalogue for US players who can filter and compare online gambling sites and deals.  

While a huge amount of the company’s resources are focused on the New Jersey gambling market, the brand has also applied for affiliate licences in a number of other states, including Pennsylvania and Michigan.

“This really is a milestone moment for Bojoko and we are incredibly excited about leveraging the tremendous opportunities we believe the New Jersey and the wider US market have to offer,” the affiliate’s chief business officer Joonas Karhu said. 

“Ultimately, our mission is to help players find gambling sites quickly and easily and based on their own likes and preferences,” he explained. “Our model has proved to be hugely successful in the UK, Canada and Finland, and we believe it will appeal just as much to players in New Jersey and across the US.”