Relax Gaming Go Live with Paddy Power and Betfair
igaming aggregator and content supplier, Relax Gaming, has today gone live with Paddy Power and Betfair, supplying a huge library of aggregated slots from its third-party studios
Aggregator and content ssupplier, Relax Gaming, has today gone live with Paddy Power and Betfair, supplying a huge library of aggregated slots from its third-party studios. These include Money Train, Temple Tumble, Snake Arena and its record-breaking hit Money Train 2.
This deal has significantly strengthened Relax Gaming's position in the UK igaming industry and comes at a time where the brand is celebrating its 10th year in business.
Daniel Eskola, Relax Gaming CCO, said:
“The strategic value this deal provides in boosting our market penetration in the UK is second to none and underlines the appeal of our proposition among the industry’s biggest brands.
“Given the UK’s leading position on the global stage we expect the partnership will serve as a springboard to further growth across Europe and boost brand awareness of Relax Gaming with a range of new audiences.”
Ian Gallagher, Gaming Director of Product at Paddy Power Betfair, said:
“Paddy Power Betfair is proud to lead the way with an exclusive selection of online casino games.
“We strive to create a world-class gaming experience for players and it’s important that we continue to seek out the best gaming studios to improve our ever-growing game offerings.
“We are excited about our new partnership with Relax Gaming and we are continuously incorporating more and more of their games into our portfolio for both Betfair and Paddy Power players.”
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