Games Valley Expands Casino Portfolio Through Wazdan Partnership
The aggregation platform has added Wazdan’s casino games to a catalogue of more than 15,000 titles as it continues to expand its supplier network.
Games Valley has expanded its casino content offering through a new partnership with Wazdan, adding the developer’s portfolio to its technology-led aggregation platform.
The agreement gives Games Valley’s operator partners access to Wazdan titles including its Hold the Jackpot range and recent release Mighty Crown: Empire of Gold.
For Wazdan, the partnership provides an additional distribution channel for its games, while Games Valley strengthens a content catalogue that now comprises more than 15,000 titles from multiple studios.
Wazdan Portfolio Added To Games Valley Platform
Wazdan brings more than 15 years of industry experience to the partnership, with its portfolio focused on mobile-first casino games and engagement features designed to support player interaction.
Games Valley said Wazdan’s content fits its strategy of selecting suppliers with games capable of performing across multiple markets rather than focusing solely on increasing the size of its catalogue.
Ariel Reem, CEO of Games Valley, said:
“Wazdan is exactly the type of studio we want to bring to our partners. It has built a highly recognisable portfolio, continues to release quality content at a strong pace and has a proven ability to perform across multiple markets.
“Adding Wazdan gives our operators even more choice while keeping the integration process as simple as possible. We’re delighted to have them on the Games Valley platform.”
The integration includes Wazdan’s Hold the Jackpot titles alongside newer releases such as Mighty Crown: Empire of Gold.
Partnership Provides Wazdan With New Distribution Channel
Wazdan Commercial Director Bekki D’Agata said the agreement would allow the supplier to make its portfolio available to additional operators through a single aggregation platform.
“Games Valley is building an exciting aggregation offering and we are pleased to make our games available through the platform,” D’Agata said.
“This partnership gives us another strong distribution channel and will allow more operators and players to access our portfolio. We look forward to working closely with the Games Valley team as the partnership develops.”
The agreement continues a period of distribution growth for Wazdan, which has recently expanded its presence across several regulated markets through new operator and platform partnerships.
Games Valley Develops Smarter Aggregation Strategy
Games Valley positions its platform around what it calls a “Smarter Aggregation” model, combining casino content with operational technology and data tools.
Rather than functioning solely as a content gateway, the company provides operators with real-time visibility and reporting intended to help them analyse the performance of individual games and manage their casino portfolios.
Its catalogue now includes more than 15,000 games, with additional suppliers being integrated on an ongoing basis.
The Wazdan partnership adds another established developer to that portfolio while supporting Games Valley’s strategy of combining a broad selection of casino content with data and operational tools designed to help operators assess how that content performs.
