FeedConstruct Secures Exclusive Asia Volleyball Coverage
FeedConstruct has agreed an exclusive partnership with the Central Asian Volleyball Association (CAVA) covering the global distribution of data and streaming rights for its competitions.
The agreement includes CAVA’s international and club volleyball portfolio across both men’s and women’s competitions.
Covered events include the CAVA Volleyball Championship, CAVA Cup, CAVA Club Championship and CAVA Youth Championship.
The partnership extends FeedConstruct’s coverage across 14 Asian markets: Afghanistan, Bangladesh, Bhutan, India, Iran, Kazakhstan, Kyrgyzstan, Maldives, Nepal, Pakistan, Sri Lanka, Tajikistan, Turkmenistan and Uzbekistan.
The markets collectively represent a region with a population of more than two billion people.
FeedConstruct Adds CAVA Rights
FeedConstruct chief executive officer Narek Harutyunyan said:
“Securing this agreement with CAVA strengthens our global rights portfolio and gives us a substantial footprint across Asian regions through a well-organised, 14-nation competition structure.
“Integrating these exclusive rights into our infrastructure bridges a major sports market with our global network, ensuring we deliver the exact volume and reliability our partners demand.”
CAVA operates a year-round schedule of indoor and outdoor volleyball competitions, providing FeedConstruct with additional content to distribute through its international network.
The partnership is intended to expand the international distribution of CAVA’s competitions and increase their availability across global markets.
CAVA Targets International Reach
Mohamed Latheef, president of CAVA, said:
“We are happy to collaborate with FeedConstruct to further expand our content reach and create new growth opportunities for our sport.
“By leveraging FeedConstruct’s wide distribution network, we can ensure our competitions receive the international visibility they deserve, delivering reliable, high-quality live action directly to the global markets.”
FeedConstruct Expands Sports Rights Portfolio
The CAVA agreement follows a deal between FeedConstruct and the two leading football competitions in Panama, expanding the provider’s coverage of international sporting events.
FeedConstruct has recently added streaming rights across football and basketball, while also expanding into volleyball.
The company has also partnered with the World Baseball Softball Confederation (WBSC) as it continues to build its portfolio across different sports organisations.
