Hard Rock Atlantic City Launches Annual 12 Days of Giving Campaign
This year’s campaign will distribute over $50,000 in funds and services to 12 local organizations, continuing Hard Rock Atlantic City’s tradition of community outreach since its opening in 2018.

Hard Rock Hotel & Casino Atlantic City, in partnership with the Boardwalk 1000 Foundation, has launched its annual "12 Days of Giving" campaign with a $10,000 donation to the Community FoodBank of New Jersey.
This year’s campaign will distribute over $50,000 in funds and services to 12 local organizations, continuing Hard Rock Atlantic City’s tradition of community outreach since its opening in 2018.
The campaign will support a variety of charities and organizations, including:
- Covenant House Atlantic City
- Kelly's Kidz
- Live to Serve
- Holidays for Heroes’ Shop with a Cop
- ARC of Atlantic County
- Court Appointed Special Advocates (CASA)
- Atlantic County Toys for Kids
- Garden State Equality
- Atlantic City Rescue Mission
- Boys & Girls Club of Atlantic City
- Jewish Family Services
The Community FoodBank of New Jersey, which received the first donation, provides critical support to families facing food insecurity, setting the tone for further contributions to assist community programs during the holiday season.
George Goldhoff, President of Hard Rock Atlantic City, shared:
"I am deeply grateful for our customers who generously donate to the Boardwalk 1000 Foundation which partnered with Hard Rock Hotel & Casino Atlantic City in helping to make a difference this holiday season."
In addition to its charitable initiatives, Hard Rock International earlier announced a partnership with Major Food Groupto revamp dining experiences across its properties, including its Atlantic City location.








