Playtech Launches Live Casino with Finland’s Veikkaus

Playtech has announced the launch of its live casino product in Finland, partnering with the country’s state-owned monopoly operator, Veikkaus.

Building on their existing collaboration, this new agreement integrates Playtech’s live games into the Veikkaus platform, making Playtech the operator’s first-ever live casino supplier. The partnership, established in February, already spans online poker, casino, VLT machines, and a casino management system. This latest launch underscores their shared commitment to enhancing Finland’s gaming landscape.

Fredrik Sylvander, Commercial Director at Playtech, shared his excitement about the development:

“We are thrilled to have completed the launch with Veikkaus, marking a significant milestone in our successful partnership. We take pride in supporting Veikkaus in delivering a premium live gaming experience through our state-of-the-art studio and exclusive game offerings.

“Leveraging our expertise and market knowledge, we have crafted a tailored Live offering that meets the needs of the Finnish market and provides an unparalleled gaming experience for Veikkaus’ customers. We are excited to have started this new chapter and to continue supporting Veikkaus in achieving their vision in live casino.”

This announcement comes during a busy period for Playtech. November saw the extension of its 20-year partnership with Continent 8 Technologies, the unveiling of a new mobile sportsbook and casino agreement with Delaware North, and the expansion of its partnership with Bar One Racing.

With its Veikkaus partnership now reaching new heights, Playtech continues to solidify its position as a global leader in live gaming solutions.