WA.Technology to Debut Pick’Em Player Props at SBC Summit in Lisbon

WA.Technology, the award-winning B2B iGaming solutions provider, is set to unveil its newest product, Pick’Em Player Props, a player proposition fantasy sports solution. This innovative product will be showcased at Stand C155 during the SBC Summit in Lisbon, aimed at operators seeking to expand their product portfolios with engaging and interactive options for their players. The event is expected to generate a huge economic impact on Lisbon.

Pick’Em Player Props combines the appeal of Fantasy Sports with player proposition betting, allowing users to predict individual player performances. Capitalizing on the growing interest in player prop markets, this product offers a simplified approach for operators compared to the extensive markets typical in traditional sportsbooks. Players can bet on specific performance metrics such as goals, assists, and shots, providing a more personalized and immersive betting experience.

The product offers two distinct game modes:

1. Flexible mode: Allows players to make strategic predictions with payouts even if some guesses are incorrect.
2. All or Nothing mode: Requires players to predict every outcome accurately for a higher reward.

This dual-mode feature appeals to different player preferences and risk appetites, offering a tailored betting experience.

Recognizing the demand for socially-driven gaming experiences, WA.Technology has designed Pick’Em Player Propswith younger audiences in mind. The product features interactive user interfaces and supports social sharing and story formats, going beyond the traditional banner-based marketing commonly seen in iGaming. For operators, it provides a unique tool to enhance user engagement and boost brand visibility.

Will Booth, Product Owner at WA.Technology, commented on the launch:

“Player proposition betting has surged in popularity across the US market over the last 18 months. But we wanted to bring that excitement to players across Africa, Latin America, and the soon-to-be-regulated Brazilian market in a more refined way.

“The introduction of a player props product to our portfolio demonstrates our commitment to pushing the boundaries of innovation and delivering personalized experiences to the sports betting sector. By combining the excitement of Fantasy Sports with player proposition markets, we have been able to create a dynamic user experience that keeps players engaged with your betting brand for far longer than ever before.”