Incentive Games Enters Canada With Loto-Québec Launch
The supplier makes its Canadian debut by rolling out real-money Crash and Arcade titles with the provincial lottery operator.
Incentive Games has entered the Canadian market for the first time following the launch of its real-money games with Loto-Québec.
The initial release includes Crash and Arcade titles from Incentive Studios’ portfolio, which are now live with Loto-Québec through an integration with Light & Wonder’s platform.
Commenting on the launch, Incentive Games chief commercial officer Ahmed Baker said the partnership represented a key step in the company’s regulated market expansion. “Partnering with Loto-Québec marks an important milestone for Incentive Games as we continue to expand across regulated markets,” he said.
Baker described Loto-Québec as a trusted operator with a strong focus on responsible play and player experience. He added that the company was looking forward to introducing its real-money Crash games to players in Québec and showcasing a design-led approach intended to offer something different within the local market.
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