New York Governor Pledges Stronger Consumer Protection in Gambling

New York Governor Kathy Hochul has set out plans to strengthen consumer protection across the state’s regulated gambling market, placing a particular emphasis on preventing underage gambling and supporting those at risk of harm.

The objectives were detailed in the governor’s 2026 State of the State report, which highlights growing concerns around the accessibility and sophistication of online betting platforms. The report warns that as digital gambling expands, stronger measures are needed to shield young people from the risks associated with gamified sports betting.

As part of the proposals, Hochul will direct the New York Gaming Commission to examine new methods of preventing underage access to betting apps. These efforts will focus on stopping illegal downloads, account misuse and unauthorised access, with the potential introduction of biometric technology to strengthen account security.

“These actions will protect young people from the harms of online betting, which include significant financial loss and addictive behavior,” Hochul said.

The governor is also proposing a broader package of reforms aimed at prevention, treatment and harm reduction. This includes ensuring addiction treatment is covered by health insurance and integrating gambling recovery services into 16 recovery community and outreach centres across the state.

Additional measures will see the Gaming Commission issue guidance on the responsible use of emerging technologies to help identify individuals who may need support, while restricting the use of AI-driven tools that personalise promotions or wagers in ways that encourage excessive gambling.

Hochul’s plan also includes the launch of a 10-year statewide study to track gambling-related health trends, assess the effectiveness of prevention strategies and inform future policy decisions.