Soft2Bet Shortlisted for Best iGaming Solutions Award in Romania
The shortlisting reflects Soft2Bet’s continued investment in the Romanian market and its ability to deliver highly localised, high-performance solutions for operators and players, driven by its proprietary gamification engine, MEGA (Motivational Engineering Gaming Application).
Soft2Bet, the global provider of advanced iGaming turnkey platforms, has been nominated for Best Solutions for the iGaming Industry in Romania 2025 at the Romania Gaming Celebration 11 – Casino Inside Gala Awards.
The shortlisting reflects Soft2Bet’s continued investment in the Romanian market and its ability to deliver highly localised, high-performance solutions for operators and players, driven by its proprietary gamification engine, MEGA (Motivational Engineering Gaming Application).
The nomination is the latest recognition of the company’s growing success in Romania, underlining its data-led approach to player engagement and retention. Previously, Soft2Bet was named Best iGaming Solutions Provider in Romania at the 12th Reunion of Gambling Professionals. At the same ceremony, its local brand, Don.ro, was awarded Best New Launch of 2024, showcasing the effectiveness of Soft2Bet’s strategy in building strong, market-specific brands.
Don.ro has quickly become one of Romania’s most recognisable online entertainment platforms, supported by an intuitive user experience, a wide portfolio of casino and sportsbook products, and targeted local marketing campaigns. The brand has also enhanced its credibility and appeal through its partnership with CFR Cluj 1907, strengthening its connection with Romanian football fans while supporting local sport.
The platform uses Soft2Bet’s MEGA technology to increase engagement through missions, challenges and personalised rewards, while also embedding responsible gaming tools. MEGA enables operators to tailor experiences, incentives and activation mechanics to meet local market requirements, driving stronger engagement, improved retention and long-term value across both casino and sports betting verticals.
Yoel Zuckerberg, Chief Product Officer at Soft2Bet, commented:
“Being nominated in the Best Solutions for iGaming Industry in Romania 2025 category is a clear recognition of the work our teams have delivered with Don.ro and a strong endorsement of our success in the Romanian market.
“Our focus remains on building locally relevant experiences, powered by MEGA and supported by robust compliance and design standards. We are proud of what we are achieving in Romania and remain committed to delivering high-quality engagement strategies and long-term value for our players.”
