Yggdrasil Expands into Serbia via Merkur Partnership

The partnership, enabled via Yggdrasil’s collaboration with Bragg Gaming, brings both the supplier’s core titles and content from the YGG Masters programme to Merkur’s player base.

Merkur’s local customers now have access to Yggdrasil’s extensive game library, including the latest releases MexoMax 2and Bob Marlin Goes Splashing, as well as the hugely popular Vikings series, alongside established favourites from the YGG Masters studios.

“We're excited to expand our presence in Serbia through a major partnership with Merkur,” said Jose Kadala, chief commercial officer at Yggdrasil.

“We are confident that it will be a roaring success as we deliver both our proven core titles and innovative YGG Masters content to players.

“Serbia represents an important growth market for us, and this deal demonstrates our commitment to providing operators with exceptional player experiences across regulated regions.”