Realistic Games Secures UK Content Partnership with Bally’s Interactive

Realistic Games has signed a new content partnership with Bally’s Interactive, strengthening its position within the UK’s regulated iGaming market.

Under the agreement, Bally’s platforms will integrate a selection of Realistic titles, including Book of Bass, Catch 22: Frozen Fortune, 9 Rhino Fast Fire, Emerald Frenzy and Phantom Tides.

The launch represents another step in Realistic’s commercial growth strategy, following a series of recent European market entries.

Amy Brewis, Head of Account Management at Realistic Games, said:

“We are thrilled to be partnering with Bally’s Interactive, a global leader in the casino industry. This strategic alliance enables us to accelerate our expansion in the UK’s regulated market and bring our exciting titles and growing roadmap, to a broader audience.”

Dezso Pazmany, Director of Product Operations at Bally’s Interactive, added:

“We’re delighted to join forces with Realistic Games, whose growing portfolio is a strong fit for our UK audience.”

Earlier this month, Realistic Games also signed a distribution deal with 711.nl in the Netherlands, adding to partnerships with Bingoal, NRG Bet, LiveScore Bet and Virgin Bet.

The company has been broadening its international footprint, securing a B2B licence from the Alcohol and Gaming Commission of Ontario in August to supply content across Canada’s largest regulated iGaming market. This followed provisional approval from the Michigan Gaming Control Board, underlining Realistic’s focus on North America.

The new deal with Bally’s Interactive builds on this momentum, offering Realistic access to one of the UK’s largest player bases while expanding Bally’s digital content portfolio.

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