Betby Expands Esports Reach Through Softlabs Partnership
As part of the agreement, the Betby Games solution will be made available to all operators within Softlabs’ partner network, enhancing their esports offering.
Sportsbook supplier Betby is set to expand the reach of its proprietary esports product through a new partnership with Softlabs.
As part of the agreement, the Betby Games solution will be made available to all operators within Softlabs’ partner network, enhancing their esports offering.
Betby Games provides wagering opportunities across a range of esports, including esoccer, ebasketball, and etennis. The platform boasts over 60 tournaments, more than 350 markets, and an impressive 245,000 live matches per month.
“This partnership allows us to extend the reach of Betby Games and provide Softlabs with an even richer esports portfolio,” said Kirill Nekrasov, head of Betby Games.
Softlabs’ chief product officer, Dmitrii Borodint, added:
“The exceptional quality and variety of Betby Games content will provide our clients and their players with a highly immersive and customisable esports experience, helping us to stand out in an increasingly competitive market.”
This collaboration marks a significant step in expanding Betby’s esports presence while strengthening Softlabs’ portfolio with a diverse and engaging betting experience.
