Parimatch is Welcomed as a Partner by 00Nation

Through a partnership with 00Nation, a rising esports organisation, Parimatch, an international sports betting business with its headquarters in Cyprus, has widened its esports presence. As a result, the operator now holds sole ownership of the 00Nation brand.

Esports have solidified their place as one of the betting industry's fastest-growing segments. Because of this, sponsorship agreements between esports teams and bookmaking firms are now typical. 

With 00Nation, a relatively new yet aspirational esports organisation, Parimatch, one of the top players in European sports betting, has now signed a partnership agreement. On October 1, the second party consented to provide Parimatch with the sole rights to use its brand. Parimatch and 00Nation will work together as partners to introduce a number of marketing campaigns that "empower and grow" the esports community. 

Despite only being established a year ago, 00Nation has already established itself as a major CS:GO organisation thanks to its potent team of seasoned players. Famous Brazilian CS:GO personalities like Epitácio "TACO" de Melo and Marcelo "coldzera" David are on the team, along with professional gamers like Olavo "sky" Napoleo, Eduardo "dumao" Wolkmer, Bruno "latto" Rebelatto, and the Argentine great Santino "try" Rigal. 

Parimatch Is Excited to Increase Its Esports Commitment 

00Nation's head of the Americas, Ricardo Sinigaglia, commended Parimatch for being among the first companies to recognise the potential of esports as a recreation, competitive sport, and betting sector. Sinigaglia thinks that as a result, this collaboration will help the 00Nation gain fame and keep expanding as a group. 

We are looking forward to this collaboration and hope it will help us to become an even larger part of the esports community, fueling our growth and success together with the esports lovers.

Ricardo Sinigalia, head of Americas, 00Nation

Stepan Shulga, Parimatch Tech’s head of esports, meanwhile added that the operator is delighted to welcome 00Nation to the list of Parimatch’s global partners. With the partnership, Shulga seeks to increase Parimatch's visibility inside the esports community and provide it with high-quality esports betting services.

Shulga said that he is looking forward to working with 00Nation and praised the team for its “incredible fighting spirit.” He concluded that the two organizations have plans for many cool activities throughout their collaboration.

Prior to the start of the 2018 PL season, Parimatch revealed a fourth arrangement with a Premier League team. The well-known operator was announced as the official betting sponsor of Brazilian CCT broadcasts more than a month ago.