Betway Confirm Cleveland Cavaliers Deal
The deal will see the betting company’s branding featured at Rocket Mortgage Fieldhouse as well as on the court surface.
Global gambling operator, Betway, has confirmed details of its latest partnership, having signed a multi-year deal with NBA side, The Cleveland Cavaliers.
The deal will see the betting company’s branding featured at Rocket Mortgage Fieldhouse as well as on the court surface.
“We are honoured to enter into a partnership deal with the Cleveland Cavaliers,” Betway chief executive Anthony Werkman said.
“The Cavs have proved to be one of the most consistent and exciting teams in the NBA in recent years and we’re looking forward to seeing the Betway brand associated with them.”
Cleveland Cavaliers senior vice president for global partnerships, Shelly Cayette, said:
“Sports gaming is an exciting and rapidly growing industry and we are excited to bring ‘Betway Big Pick’ to our fans.
“We’re proud to partner with one of the preeminent platforms in this space, Betway, and help bolster their presence and connectivity throughout the Cleveland market and across our global fanbase.”
