Events calendar
Jan182027
Expo
Official site ICE Barcelona
The global gaming industry's largest trade show
Jan 18–20, 2027(3 days) Fira Barcelona Gran Via, Barcelona, Spain 65,000+
About the event
ICE is the industry's flagship expo, now settled in Barcelona across three halls covering land-based, online, lottery, payments and esports.
For most suppliers it is the single biggest commercial week of the year, with product launches timed to the show and full operator leadership teams in attendance.
What to expect
- Three halls covering every industry vertical
- Product launches from all major suppliers
- ICE Esports and payments zones
- Consumer protection and regulatory programming
Conference themes
- Land-based gaming
- Online casino and betting
- Payments and fintech
- Regulation and compliance
Who attends
- Operators worldwide
- Suppliers and manufacturers
- Regulators
- Affiliates and media
- Recruiters and HR teams
- Media, analysts and journalists
- Land-based and retail operators
- Crypto and blockchain gaming teams
- Esports and fantasy sports operators
- Lottery and bingo operators
- Customer support and BPO providers
- Localisation and translation agencies
- SEO, content and PR agencies
- Streaming and influencer networks
Passes & registration
Free registration for verified trade in advance; conference add-ons paid. Strictly trade only.
Getting there
Fira Gran Via is on the L9 Sud metro line, 10 minutes from Barcelona El Prat Airport.
Co-located with: iGB Affiliate Barcelona